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Football Business Journal. "Where Quality Content Scores First."


Luka Modrić Joins Swansea City as Investor and Co-Owner in High-Profile Ownership Move.
Roger Hampel Photo Credit: Swansea City Swansea City AFC has announced that Luka Modrić, one of the most decorated players in modern...
Roger Hampel
12 hours ago2 min read


Lega Serie A Partners with NIAF to Expand Cultural Reach in the U.S. Market.
Roger Hampel Photo Credit: Lega Serie AÂ Lega Serie AÂ has signed a new regional partnership with the National Italian American Foundation...
Roger Hampel
2 days ago2 min read


Venezia FC Expands Premium Merchandising Portfolio with New Era 9FORTY Collaboration.
Roger Hampel Photo Credit: Venezia FC Venezia FCÂ has released a new limited-edition version of the New Era 9FORTY cap, reinforcing its...
Roger Hampel
2 days ago2 min read


VfB Stuttgart and V-Varen Nagasaki Launch Strategic Youth Development Partnership Supported by Kärcher.
Roger Hampel Pictured (from left to right): Matthias Borsamer (Head of International Sports Projects, VfB Stuttgart), Rouven Kasper (VfB...
Roger Hampel
3 days ago2 min read

Al Ahly Becomes First MENA Club to Feature in Panini’s High-End FIFA Collection.
Roger Hampel Photo Credit (Background): Al Ahly SC Al Ahly SC has officially announced a new commercial partnership with Panini, the...
Roger Hampel
4 days ago2 min read

AS Monaco Signs Five-Year Technical Partnership with Mizuno Ahead of 2025/26 Season.
Roger Hampel AS Monaco has entered into a new five-year agreement with Japanese sportswear manufacturer Mizuno, beginning 1 July 2025,...
Roger Hampel
4 days ago2 min read


SSC Napoli Unveils 2,500-Unit Partenope Kit in Cultural Branding Strategy Ahead of 2025.
Roger Hampel Photo Credit: SSC Napoli SSC Napoli has unveiled its fourth kit of the 2024/25 season, known as the Partenope Jersey, a...
Roger Hampel
5 days ago2 min read


Atletico de Madrid and Nike Extend Technical Partnership Through 2035.
Roger Hampel Photo Credit: Atletico de Madrid Atletico de Madrid has officially renewed its long-standing kit deal with Nike, extending...
Roger Hampel
5 days ago2 min read


Inter Milan and Nike Launch Valentino Rossi-Themed Special Edition Jersey to Bridge Football and Motorsport Fanbases.
Roger Hampel Photo Credit: FC Internazionale Milano FC Internazionale Milano, in collaboration with long-time kit supplier Nike, has...
Roger Hampel
5 days ago2 min read


AFA Signs Kingfisher as Regional Sponsor in India Ahead of 2026 World Cup Qualifiers.
Roger Hampel Photo Credit: Argentine Football Association (AFA) The Argentine Football Association (AFA)Â has announced a new regional...
Roger Hampel
7 days ago2 min read


Villarreal CF Launches New Matchday Experiences to Enhance Fan Engagement at Estadio de la Cerámica.
Roger Hampel Photo Credit: Villarreal CF Villarreal CF has introduced two new matchday hospitality experiences — the Match Groc...
Roger Hampel
7 days ago2 min read

City Football Group and Oak View Group Launch Eastlands Venue Services to Integrate Stadium and Arena Operations.
Roger Hampel Photo Credit: City Football Group (CFG) City Football Group (CFG)Â and Oak View Group (OVG)Â have announced the launch of...
Roger Hampel
7 days ago2 min read


West Ham United Activates in Atlanta Ahead of Premier League Summer Series 2025.
Roger Hampel Photo Credit: West Ham United As part of its pre-event campaign for the Premier League Summer Series 2025, West Ham...
Roger Hampel
Apr 52 min read


Borussia Dortmund and Pittsburgh Steelers Announce International Strategic Partnership.
Roger Hampel Photo Credit: Borussia Dortmund Borussia Dortmund and the Pittsburgh Steelers have entered into a first-of-its-kind...
Roger Hampel
Apr 32 min read


AFA Presents Global Brand Expansion Case at Harvard Business School.
Roger Hampel Photo Credit: Argentine Football Association (AFA) The Argentine Football Association (AFA)Â continues to strengthen its...
Roger Hampel
Apr 32 min read


Juventus Expands Youth Brand Strategy as ‘Team Jay’ Animated Series Launches Second Season on Nickelodeon and NickJr.
Roger Hampel Source: Juventus FC Juventus FCÂ has confirmed the television debut of Season 2 of its original animated series Team Jay ,...
Roger Hampel
Apr 22 min read


RB Leipzig Publishes 2023/24 Sustainability Progress Report, Reinforces Strategy Across Social, Ecological, and Economic Pillars.
Roger Hampel Photo Credit: RB Leipzig RB Leipzig has released its official Sustainability Progress Report for the 2023/2024 season,...
Roger Hampel
Apr 22 min read


AC Milan Launches First Academy in Hong Kong as Part of Regional Expansion Strategy.
Roger Hampel Photo Credit: AC Milan AC Milan has officially launched its first youth academy in Hong Kong, reinforcing the club’s...
Roger Hampel
Mar 312 min read


From Local Rivalry to Global Business: Arsenal, Tottenham, and the Commercial Power International Derbies.
Roger Hampel Following the official announcement of the first-ever Intercontinental North London Derby between Arsenal and Tottenham in...
Roger Hampel
Mar 313 min read

Arsenal and Tottenham to Stage Intercontinental North London Derby in Hong Kong as Part of Global Expansion Strategy.
Roger Hampel Photo Credit: Tottenham Hotspur Arsenal FC and Tottenham Hotspur have jointly confirmed that they will face off in Hong...
Roger Hampel
Mar 312 min read
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