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CASE STUDY SERIE A BY ROGER HAMPEL (3).png

ANALYSIS OF INTRIGUING BUSINESS CASES OF FOOTBALL CLUBS AND LEAGUES BY FBJ'S EXPERT ROGER HAMPEL

VENEZIA FC: HOW TO CREATE A FASHION BRAND FROM A SPORTS BRAND?

by: Roger Hampel

FC BAYERN: STRENGTHENING BRAND IDENTITY THROUGH LOCAL TRADITION: A CASE STUDY OF FC BAYERN MUNICH AND OKTOBERFEST FESTIVAL.

by: Roger Hampel

ATHLETIC CLUB: HOW HAS ATHLETIC CLUB MAINTAINED ITS AUTHENTIC IMAGE WHILE ACHIEVING CONSISTENT SPORTING AND ECONOMIC SUCCESS OVER THE YEARS?

by: Roger Hampel

SERIE A: HOW TO INTERNATIONALIZE A PROFESSIONAL FOOTBALL LEAGUE?

by: Roger Hampel

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