Roger Hampel
AC Milan has proudly announced its latest partnership with global technology leader ASUS, designating them as the Official Computer Hardware Partner for the club in Italy. This collaboration marks a significant alignment between two brands synonymous with innovation, passion, and the pursuit of excellence in their respective fields.
Shared Values and Vision
AC Milan and ASUS share more than just global recognition; they are united by core values of innovation, ambition, and passion. These principles drive both brands to continuously evolve, break barriers, and set new standards of excellence. The collaboration is built on a mutual commitment to pushing boundaries and striving for higher achievements. By leveraging their respective expertise, AC Milan and ASUS aim to inspire their global audiences in both sport and technology.
AC Milan ASUS
The football club’s relentless pursuit of success and teamwork mirrors ASUS’s dedication to delivering cutting-edge technology that enhances performance, whether on the pitch or behind the screen.
Speaking on this exciting new partnership, Maikel Oettle, Chief Commercial Officer of AC Milan, expressed the club’s enthusiasm:
“We are delighted to announce this new partnership with ASUS, a global leader in the technology sector. This collaboration brings together two globally recognized entities, both committed to ensuring excellence and reaching new milestones in their respective industries.”
This partnership not only enhances the club's technological infrastructure but also signals an exciting chapter where sports and technology come together to create synergies that inspire millions.
Massimo Merici, System Business Group Director of ASUS, echoed this sentiment:
“We are excited to embark on this new journey together with a partner as renowned as AC Milan: we are confident that together we can best convey the values we share, such as passion and ambition, bringing our users together in their love for technology and sport. Together, we create a close-knit team, focused on success and always seeking incredible experiences.”
Innovation at the Heart of the Partnership
As the Official Computer Hardware Partner, ASUS will provide state-of-the-art equipment and solutions to support AC Milan’s operational and digital needs. Whether it’s optimizing performance for training, fan engagement, or internal operations, ASUS’s cutting-edge technology will play a pivotal role in elevating the club’s infrastructure.
This partnership also represents an exciting opportunity for fans, as ASUS and AC Milan look to collaborate on exclusive fan experiences, unique events, and products that merge the worlds of technology and football. By combining ASUS's innovation with AC Milan’s global appeal, both entities are set to deliver unforgettable moments to fans across the globe.
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