Roger Hampel
Photo Credit: FIFA
FIFA announced Rock-it Cargo, a Global Critical Logistics (GCL) company, as the Official Logistics Provider for the FIFA World Cup 26™. This multi-year agreement underscores the pivotal role of logistics in orchestrating what promises to be the biggest and most inclusive sporting event in history, spanning 48 teams, 104 matches, and three countries—Canada, Mexico, and the USA.
A Game-Changing Partnership for a Game-Changing Tournament
The FIFA World Cup 26™, scheduled to run from June 11 to July 19, 2026, marks a significant evolution in the tournament's history. With its unprecedented scale across 16 Host Cities, FIFA required a logistics partner capable of managing such complexity. Following a rigorous request-for-proposal process, Rock-it Cargo emerged as the clear choice, thanks to its expertise in handling logistics for high-profile global events.
FIFA Secretary General Mattias Grafström highlighted the importance of this collaboration, stating:
“In Rock-it Cargo, we have found the perfect partner to entrust with the critical logistics services for the biggest FIFA World Cup ever. Their global model fits perfectly with our extensive ambitions for the tournament.”
Comprehensive Logistics Services for a Global Spectacle FIFA Rock-it Cargo
As the Official Logistics Provider, Rock-it Cargo will oversee a wide array of services integral to the success of the event, including:
- Customs and International Freight Forwarding: Ensuring seamless transportation of equipment and supplies across borders.
- Warehouse and Distribution Operations: Centralizing storage and delivery for efficiency and sustainability.
- On-Site Venue Logistics: Supporting operations at the International Broadcast Centre and various stadiums.
- Team Equipment Management: Coordinating the movement of team gear throughout the tournament.
A Multi-Year Commitment Starting with FIFA Club World Cup™
Rock-it Cargo’s involvement begins in 2025, with logistics support for the FIFA Club World Cup™ in the United States. This tournament, spanning 12 stadiums across 11 cities, will serve as a precursor to the expanded services Rock-it Cargo will deliver for the FIFA World Cup a year later. As a Tournament Supporter, the company will play a key role in ensuring the seamless execution of this 39-day spectacle.
Daniel Rosenthal, President and CEO of GCL, expressed his pride in the partnership:
“We are deeply honoured to have been selected by FIFA to support the planning and delivery of the biggest FIFA World Cup ever. For nearly 50 years, our team has been trusted by the world’s biggest artists and sports leagues to deliver extraordinary experiences through extensive planning and outstanding event coordination.”
Commentaires