Roger Hampel
Once Upon A Coconut has been announced as the Official Coconut Water Partner of Orlando City SC, Orlando Pride, and INTER&Co Stadium. This partnership, revealed on April 8, 2024, represents a significant stride in promoting health, hydration, and community spirit within the bustling soccer scene of Orlando, Florida.
Local Brand, Global Vision
Once Upon A Coconut, an Orlando-based brand known for its commitment to health and hydration, aligns perfectly with the dynamic and passionate soccer community of Orlando City SC and Orlando Pride. Co-founder and CEO John Chiorando expressed immense pride in this partnership, emphasizing the brand's dedication to supporting local teams and fostering community unity through soccer.
A Triple Threat Partnership
The collaboration between Once Upon A Coconut and the soccer clubs, alongside INTER&Co Stadium, underscores a mutual dedication to health, wellness, and community support. This partnership extends beyond the soccer field, with Once Upon A Coconut pledging to donate 10% of every case sold to peer-selected charities, reinforcing their philanthropic mission.
Refreshing Experiences for Fans
Soccer fans can look forward to engaging with Once Upon A Coconut in a variety of ways. From pre-match sampling in the Mane Street Plaza Fan Zone to in-stadium features, the brand is set to enhance the matchday experience. Furthermore, Once Upon A Coconut will be the presenting partner of the Purple Pride 5K in 2025, showcasing their commitment to promoting healthy lifestyles among the community.
Community at the Core
Kelly Hyne, SVP of Brand Alliances for Orlando City and Orlando Pride, lauded the partnership, highlighting the shared values between the organizations. This collaboration is a testament to their collective effort to grow the sport of soccer in Orlando and make a tangible impact within the community.
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