Roger Hampel
Photo Credit: Sevilla FC
Coca-Cola Europacific Partners (CCEP), the world's leading Coca-Cola bottler, has renewed its sponsorship agreement with Sevilla FC, extending their partnership for another two seasons, until June 30, 2026. Coca-Cola will continue to be the official beverage sponsor at Sevilla FC's sporting and social events, maintaining its visible presence at key club occasions. However, the collaboration goes beyond just event sponsorship, embedding itself deeply into the club’s wider initiatives.
This extended agreement brings an emphasis on sustainability, aligning with Coca-Cola’s 'Avanzamos' strategy. This comprehensive approach focuses on six key pillars: climate action, sustainable packaging, water management, community engagement, beverages, and supply chain sustainability. These pillars are closely aligned with Sevilla FC's own sustainability policies, reflecting a mutual commitment to environmental conservation, women's rights advocacy, and youth employment integration.
Through this continued partnership, Sevilla FC strengthens its ties with a key player in the hospitality sector. Sevilla FC President, José María del Nido Carrasco, expressed his pride in the renewal: "It’s an honor for the club to continue collaborating with such a global brand like Coca-Cola. Together, we will be able to further all our objectives related to both environmental and social sustainability."
Beatriz Codes, Associate Director of Public Affairs, Sustainability, and Communications for the Southern Area at CCEP, emphasized the significance of the partnership: "Coca-Cola has long been part of the history and sentimental memory of Sevilla FC's fans and supporters. Through this alliance, we want to continue promoting values of sustainability, equality, and the construction of a better future for everyone, all through the power of sport."
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