Roger Hampel
Qualcomm Technologies, Inc. has officially been announced as Manchester United’s new principal shirt partner, featuring the Snapdragon brand prominently on the club’s kits for the 2024/25 season. This partnership extends across the men’s, women’s, and academy teams, marking a significant expansion of the existing strategic collaboration with Qualcomm.
A Unified Presence Across All Kits
The Snapdragon logo will not only adorn the home kits but also be displayed on the away and third kits, symbolizing a unified and extensive partnership. This move signifies Qualcomm’s commitment to deepening its ties with Manchester United and leveraging its technology to enhance fan experiences globally.
Snapdragon: Powering Innovation and Engagement Snapdragon Manchester United
Snapdragon processors, found in over 3 billion devices worldwide, are at the forefront of delivering premium experiences across a wide range of product categories. By integrating Snapdragon’s advanced technology, Manchester United aims to provide groundbreaking experiences for its fans, enhancing their engagement and connection with the club.
Celebrating Emotion, Creativity, and Heart
The launch of this partnership is celebrated through a video featuring Manchester United legend Eric Cantona. The video narrates the story of the collaboration, emphasizing the importance of numbers in both football and technology, while highlighting the emotion, creativity, and passion they represent.
Looking Forward to a Technologically Advanced Future
This partnership is set to usher in a new era of technology integration at Manchester United. Fans can look forward to best-in-class experiences powered by Snapdragon’s innovative processors, bringing them closer to the action and the club they love.
Quotes from Key Figures
Cristiano Amon, President and CEO of Qualcomm Incorporated, commented:
“We are thrilled to expand our partnership with Manchester United, a club that embodies excellence and passion. Through Snapdragon’s cutting-edge technology, we aim to enhance the fan experience and support Manchester United in their pursuit of success on and off the pitch.”
Richard Arnold, CEO of Manchester United, added:
“This partnership with Qualcomm and Snapdragon is a testament to our commitment to innovation and excellence. We are excited to see how this collaboration will bring new and exciting experiences to our fans around the world.”
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