Roger Hampel
Photo Credit: Venezia FC
Venezia FC has once again embraced the city’s rich heritage by introducing new kits for the 2024/25 season, in collaboration with NOCTA. These bold and modern designs, available exclusively through the Club’s retail channels, celebrate the deep connection between Venezia FC and the iconic city of Venice, while reflecting the Club’s progressive vision for the future.
A Tribute to Venice's Legacy
The new kits proudly feature the “Città di Venezia” branding, symbolizing the Club’s unwavering connection to the city. Venezia FC has long been known for merging football with Venice’s unique culture, and the 2024/25 collection continues this tradition. The Home kit, a sleek black with golden accents, incorporates a starry pattern that pays homage to NOCTA's inspiration from Venice’s night sky. The Away kit reimagines Venezia’s traditional orange and green colors with a modern twist, blending streetwear aesthetics with the Club’s historical identity.
Venezia FC's Brand Manager, Fabrizia Monteleone, highlighted the significance of the collaboration:"The launch of the NOCTA and Venezia FC collection is an exciting fusion of two worlds: sport and culture. This collaboration celebrates creativity and the iconic city of Venice, while providing a compelling avenue to connect football fans with new audiences."The combination of tradition and innovation creates a bold new vision for the Club, as they continue to bridge the gap between sports and cultural identity.
A Celebration of Talent and Community Venezia FC NOCTA
To reinforce its commitment to youth and women’s football, Venezia FC showcased the new kits with players from the Primavera and Women’s First Team. Rising stars such as Riccardo Modesto, Claudio Giardino, and Edoardo Dalla Nora from the Primavera, along with Serena Cortesi, Melissa Doneda, and Kailey Willis from the Women’s team, were featured in the promotional campaign. This approach underscores the Club’s dedication to developing young talent and promoting equality across all levels of the sport.
An Exclusive Fan Experience
The kits were first revealed at a special event on October 1 at Venezia FC’s retail store in Rialto, where local fans were given exclusive early access. The event, held in the heart of Venice, highlighted the Club’s dedication to its loyal fanbase. Beginning on October 2, the Home and Away kits are available for purchase both online at shop.veneziafc.it and in Venezia FC’s official stores in Rialto and Ca’ Venezia.
The remaining pieces in the collection, including the Goalkeeper and Pre-Match kits, will be released in the coming weeks, further expanding the highly anticipated collaboration with NOCTA.
Unique Designs Rooted in Tradition and Innovation
Each piece in the 2024/25 collection reflects Venezia FC’s fusion of local tradition and forward-thinking design. The Home kit’s starry details offer a nod to NOCTA’s signature connection to the night, while the Away kit captures the essence of streetwear culture with Venezia’s signature colors. The Goalkeeper kits, inspired by the creative styles of the 1990s, add a bold touch, while the Pre-Match kit highlights the partnership between NOCTA and Venezia FC with a bespoke logo and vibrant colors.
An Ode to Venice’s Essence
To bring the kits to life, Venezia FC enlisted No Text Azienda to create a surreal marketing campaign. Using 3D scanning techniques, the campaign reimagines Venice’s architecture, lions, and stars to symbolize the synergy between Venezia FC and NOCTA. The result is a dreamlike representation of the Club’s unique identity, merging Venice’s iconic beauty with cutting-edge design.
A Symbol of the Future
Venezia FC’s partnership with NOCTA goes beyond mere apparel. It represents the Club’s ongoing journey of embracing its roots while stepping into the future with innovative ideas. For fans, these kits offer more than just clothing – they serve as symbols of the Club’s dedication to the city of Venice, its culture, and its community.
With the 2024/25 season underway, the new Venezia FC kits are set to become iconic symbols of the Club's enduring connection to the city while providing a glimpse into the future of football fashion.
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